Designing with
Empathy & Integrity
Empathy & Integrity
NODES
DYKE DAY LA 2023
Dyke Day LA is a 501(c)(3) Non-Profit volunteer-run organization whose vision is to create community gatherings that center inclusivity. Most notably, they host an annual day in the park for dykes, queers, and allies that celebrates queers of all genders and ages.
As part of their planning committee, I helped the merch and website subcommittees create bold, edgy graphics for their merchandise, branding, website and social media.
ROLES:
→ Art Direction
→ Graphic Designer
→ Web Designer
DELIVERABLES:
→ Print Design
→ Merchandise Design
→ Website Design
→ Social Media Design
VALUE:
→ Empathy + Integrity
︎ ︎
2022 SUNDANCE FILM FESTIVAL
The Sundance Film Festival is the ultimate gathering of original storytellers and audiences seeking new voices and fresh perspectives.
As part of the Creative Services team, I created media-rich graphics for a variety of Marketing materials, with a focus on print, digital, and social assets.
I also contributed trailer card designs for the Festival’s trailers that you can view here.
ROLE:
→ Graphic Designer
DELIVERABLES:
→ Small-scale Print Design
→ Large-scale Print Design
→ Digital Asset Design
VALUE:
→ Integrity
︎
NEW FRONTIER AT SFF 2022
The Sundance Film Festival’s New Frontier exhibition has served as a showcase for dynamic, innovative work at the crossroads of film, art, and technology.
In 2022, New Frontier was transformed into a digital VR experience that invites you to teleport your body and launch into outer space.
In collaboration with Creative Services and the New Frontier team, I provided digital assets to help brand and curate The Spaceship experience.
ROLE:
→ Graphic Designer
DELIVERABLES:
→ Digital Asset Design
→ Interactive Map Design
VALUE:
→ Integrity
︎
FFS FILMS LLC.
FFS Films is an independent film production company who’s mission is to provide affordable access and film production resources to any and all aspiring creators.
In collaboration with the co-founders, I was asked to give their website and overall brand a refresh before the launch of their first film, Patrick. This was achieved by implementing a bolder color palette, clean typography, and modern imagery that backed the company’s existing logo.
ROLE:
→ Graphic Designer
DELIVERABLES:
→ Brand Refresh
→ Website Design
→ Social Media Templates
→ Print Collateral
VALUE:
→ Integrity
︎
PARAMORE
Paramore is an American rock band hailing from Franklin, Tennessee.
In April 2021, the band collaborated with Creative Allies and hosted a merchandise design contest in anticipation of the re-release of their album, Riot!
These were the entries submitted for review with the band.
ROLE:
→ Graphic Designer
DELIVERABLES:
→ Branded Vector Graphics
→ Merchandise Design
VALUE:
→ Empathy
︎
INFORMA MARKETS
Informa Markets organizes over 500 large-scale branded events in 14 specialist markets, where buyers and sellers build relationships, see and show products and do business.
As a production artist in the Informa Markets creative team, I assisted the design and marketing teams with the creation of graphic material for various global exhibitions.
ROLE:
→ Production Artist
DELIVERABLES:
→ Small-scale Print Design
→ Large-scale Print Design
→ Digital Asset Design
→ Print File Preparation
VALUE:
→ Integrity
︎
KIDZ CON LLC.
Kidz Con is a themed convention that offers a unique and playful shopping experience for kids and their families.
In collaboration with the CEO, I was able to provide the brand with supportive illustrations that were used across various collateral, various-scale print design, and social media content that showcased various details about the event.
ROLE:
→ Graphic Designer
DELIVERABLES:
→ Social Media Content
→ Branded Illustrations
→ Small-scale Print Design
→ Large-scale Print Design
VALUE:
→ Integrity
︎
BEING AS AN OCEAN
Being As An Ocean is an American rock band from Alpine, California.
In honor of their album, Dear
G-d, this redesign’s focus was to pair its ultra-personal lyricism with natural photography, a minimal color scheme, and
grunge-inspired textures.
ROLE:
→ Graphic Designer
DELIVERABLES:
→ Album Artwork Design
→ Merchandise Design
→ Print Design
VALUE:
→ Empathy
︎
PATRICK THE FILM
Patrick is a multi-award winning LGBT+ short film inspired by director/producer Adam Swain Ferguson’s true experience.
Pulling tones and imagery directly from the film, the design for this film’s poster, key art, and social media content reflects the film’s themes of romance, betrayal, and loss all in one.
The film is currently available on Amazon Prime, Google Play, Apple TV, and YouTube.